THE CHALLENGE

The town centre is in decline. Footfall has dropped because many consumers prefer to travel to out-of-town retail parks populated by larger companies. The internet has also had a severe impact on the High Street as people shop online rather than support sellers in their local community. All of this means that in today's marketplace, it is hard for the smaller business to be found let alone seen.

In addition, it is often prohibitive for the smaller retailer to gain access to effective tools to promote their business due to availability and cost.

The following case studies show how communities that work together can thrive and the adoption of habits to become sustainable will build a resilient community, encouraging people back to the high street, leading to more local employment, investment and growth.

PLATINUM PRESTIGE

PLATINUM PRESTIGE

With so much advertising around today, it is easy for consumers to switch off, especially when relaxing at home, then not respond to the adverts they see. The result can be that some traditional metho[...]

CHISWICK

CHISWICK

The launch of the ecoSHOPPERbox. Our local high streets are under threat from out-of-town shopping centres and the internet. This affects not only the local retailers but also the local community as a[...]

BITC

BITC

It was a major achievement for iYFA to be selected by the BITC to be a strategic partner in their ‘Resilience’ campaign. Our ecoSHOPPERboxes would be available at Resilience exhibitions, r[...]

GOLDEN CHOPSTICKS AWARDS

GOLDEN CHOPSTICKS AWARDS

The London Marriott Hotel Grosvenor Square was the setting for the first Golden Chopsticks Awards, celebrating the enormous contribution that oriental cuisine makes to the UK. These prestigious awards[...]

UAL

UAL

For their Fresher’s Fair, UAL (the University of the Arts London) needed a medium that would mirror their philosophy of innovation, creativity and sustainable practices, to communicate their mes[...]

PLATINUM PRESTIGE

  • With so much advertising around today, it is easy for consumers to switch off, especially when relaxing at home, then not respond to the adverts they see. The result can be that some traditional metho[...]

Read More

CHISWICK

  • The launch of the ecoSHOPPERbox. Our local high streets are under threat from out-of-town shopping centres and the internet. This affects not only the local retailers but also the local community as a[...]

Read More

BITC

  • It was a major achievement for iYFA to be selected by the BITC to be a strategic partner in their ‘Resilience’ campaign. Our ecoSHOPPERboxes would be available at Resilience exhibitions, r[...]

Read More

GOLDEN CHOPSTICKS AWARDS

  • The London Marriott Hotel Grosvenor Square was the setting for the first Golden Chopsticks Awards, celebrating the enormous contribution that oriental cuisine makes to the UK. These prestigious awards[...]

Read More

UAL

  • For their Fresher’s Fair, UAL (the University of the Arts London) needed a medium that would mirror their philosophy of innovation, creativity and sustainable practices, to communicate their mes[...]

Read More

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